Thursday, September 15, 2022
12:00 PM

How to Market to Milliennials

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Encore Event Center
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San Diego, CA

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What to Expect

It's no secret that the average millennial lives and breathes social media. For them, social media is the new email, the new text, the new cold call.

In a time when the average age of first-time homebuyers is 33 - millennials are around 26 to 41 - and over half of Americans are millennials or younger, it's imperative to adapt your business to these audiences in order to stay relevant.

The problem is, creating an engaging online presence that appeals to these younger generations is so much easier said than done.

At this month's Building Business Monthly event, we'll go over social media best practices and how to leverage these tools to attract millennial homebuyers and grow your business.

We'll be covering:

  • WHY social media?
  • WHO is your audience?
  • HOW do you communicate & engage with millennials?
  • WHERE do you start?
  • WHAT content should you make?
  • AND MORE!

We'll hear from our very own Robert Condol, who is not only well-versed in social media, but is also a millennial himself and has gone through the challenges of the homebuying process firsthand.

We'll also hear from professional speaker, Jason Cassity (REALTOR®, CA DRE 01928236). Jason is the founder of multiple branding agencies and a real estate team with a well-developed presence on social media.

Bring your questions, and join us for lunch and happy hour at Encore Event Center! Hope to see you there :)